
Approach
We start with an answer and test it against the evidence.
Every engagement follows the same five stages. A narrow question moves through them quickly; a company-wide programme spends longer in each.
Five stages
How an engagement runs.
The stages are the same on every engagement. What changes is how long each one takes.
- Stage 1
Frame
We agree the real question, the decision it feeds, what success looks like and who owns it. We write a one-page problem statement before any analysis starts.
- Problem statement
- Hypothesis tree
- Stakeholder map
- Stage 2
Diagnose
We test hypotheses with data, interviews and site visits. We look for root causes, put a number on the opportunity and drop the hypotheses that do not hold.
- Fact base
- Root-cause analysis
- Value sizing
- Stage 3
Design
We build options and test them with the people who will run them. Then we recommend one, with a costed and sequenced plan.
- Option appraisal
- Recommended design
- Business case and roadmap
- Stage 4
Deliver
We stay through implementation to oversee delivery. That usually means running the transformation office, tracking value, managing risk and changing course when assumptions change.
- Programme governance
- Value tracker
- Steering cadence
- Stage 5
Sustain
We hand over the skills so results hold after we leave: playbooks, KPIs (key performance indicators) built into management routines, and trained internal owners.
- Capability transfer
- Embedded KPIs
- Post-programme review

Operating model
One accountable lead, with the specialists the problem needs
Each engagement has one Midvale lead who owns the outcome. The team around that lead is put together for the problem in front of the client, so a question that touches finance, operations and technology has people from all three on it from the start.
One accountable lead
One person is accountable from proposal to final review.
Specialists chosen for the problem
The disciplines on the team follow from the question being answered, not from a standard package.
Advisory plus implementation oversight
We design the answer and stay to see it delivered.
Ways to engage
Sized to the problem.
Diagnostic sprint
A fixed-scope answer to a defined question: where the value is, what is broken and what to do first.
Strategy and design programme
A full recommendation with business case, roadmap and the organisation needed to deliver it.
Transformation and implementation oversight
We run or support the transformation office and stay accountable for the value delivered.
Retained advisory
Senior advice to the chief executive and board, with specialists available when needed.
Two-minute check
Is your transformation on track?
Six questions. You get a straight answer and the three things to fix first. Your answers stay in your browser.
Principles
What we hold ourselves to.
Answer first
We start with a hypothesis and let the evidence overturn it. We do not analyse everything and hope an answer appears.
Value, measured
Every recommendation has a number, an owner and a date.
Built to be run
We write plans with the people who will carry them out, in their language.
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